Ever wonder how big the market is? At Creative Solutions, we hear this question often. But before an answer can be given, we have to first ask the question, how do you define the market? Over the years we have heard many definitions of the “market”. Our definition often explains the large variation in size. The reality is that few companies, if any, participate in all segments of the market. At Creative Solutions, much of our work has been done to isolate cluster and vertical sub-segments of the market. By then cataloging who participates in each segment it is easier to size the entire market. We can help you see the market in ways that you haven’t in the past. Often this exposes new opportunities that have not been pursued.
Some segments are very crowded and the profits are very low. While other segments are underserved and offer much greater profit potential.
We can work with you to help you maximize sales and profits.